July 2025

La Vie En Rose by Tamu

La Vie En Rose. Tamu McPherson and Bitossi Home celebrate the joy of being together with a fresh and romantic collection.

A delicate yet powerful message: viewing life through rose-colored glasses is an act of trust, a special lens inviting optimism and harmony. This vision belongs to blogger, fashion creative and street-style photographer Tamu McPherson, who has always been passionate about and connected to the world of Bitossi Home. She conceived this collection as a way to express her own idea of conviviality: intimate and spontaneous.

A language made up of objects, graphics, colors, and textures, but above all, of relationships, with the red rose - a universal symbol of love and passion - as its recurring theme.